Thursday, December 11, 2008

Swerve, Power and Control: The Meaning of a Predator

Part 1 – The adidas Predator Swerve TRX Firm Ground Soccer Shoes (Dark Indigo/Metallic Silver/Pool)

Get on the top of the soccer food chain with the brand new Predator Swerve TRX Firm Ground Soccer Shoes from adidas

The Predator Swerve is the latest major incarnation of the iconic and hugely popular Predator soccer boot. But most importantly, it features more technology than ever before! So, there’s no doubt this new Predator will be hunting prominently across the globe in international soccer competitions and all the top divisions, right down to the grass roots.


The introduction of SmartFoam technology (adapts to offer increased power and/or shock absorption on ball strike as your needs change throughout the match) and a re-designed PowerPulse system gives this boot increased ball spin for accuracy and masses of power when you need it. Liquid Predator vamps have been added to produce extra swerve on the ball.

Predator PowerPulse

You already know about the super soft K-leather which offers added durability, lightness and a glove like fit.
But, did you know this boot provides a reengineered dynamic PREDATOR featuring POWERPULSE technology for more power, swerve and control?

That doesn’t even begin to describe it.

You also get a 2nd density asymmetrical external heel counter for optimal comfort, fit and stability with asymmetrical loop lacing added to increase better ball contact.

The inlay of the boot has a new exchangeable Dynamic Power System for more flexibility and increased shooting power.

The Dynamic PowerPulse technology in the sole of the boot and the special hi-tech foam in the forefoot upper material make these improvements possible. The PowerPulse element filled with tungsten powder, which shifts weight toward the point of impact, enables players to put more power behind every shot. The hi-tech foam in the Predator® element ensures added power, more swerve and better ball control.

Lastly, the split outsole for the Predator Power optimizes the weight and flexibilty of the boot, while the X-Traxion fixed stud system will give you adaptable grip on any terrain.

Predator Family Tree

With the launch of the Predator® Swerve - adidas is adding an exciting new chapter to the successful Predator® story.
Since first being introduced in 1994, the Predator® has been continuously further developed with the help of top soccer players, guaranteeing that it meets the highest standards in terms of design and, above all, functionality. World-renowned soccer stars relying on the new Predator® technology include: David Beckham (LA Galaxy, AC Milan), Michael Ballack (Cheslea FC), Liverpool’s Steven Gerrard Daniel Agger, and Dirk Kuyt, Patrick Vieira (Inter Milan), Marc Janko (Red Bull Salzburg), Angelos Charisteas (1. FC Nuremberg), Daniele de Rossi (AS Roma), Tranquillo Barnetta (Bayer 04 Leverkusen) and Anderson (Manchester United).

Who will join them?

While we may not be the first to have these, we are always on the top in the US market. In the future we will be offering launch dates for the top items all soccer fans want.


Stay tuned for Parts 2 and 3:

Power: launches in a couple weeks

Control: launches in February

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